Dingding Hu Will Cater to Your Instagram Food Cravings

When Instagram first blew up, it was a place to celebrate your individuality, but also – share what you had for dessert. Now, years later, we’re still obsessed with other people’s plates but in other, more creative, ways. Case in point: Dingding Hu.

The New York-based illustrator and designer sells stationery and gifts that focus around food illustrations. She also shares these illustrations on Instagram where she’s gathered more than 18 thousand followers.

β€œI love food, which is obvious,” she told Freelance Wisdom. β€œSo when I first started out, I took some advice from my peers and started a tumblr that was dedicated to practicing drawing food, called Hu is Hungry. Then one day I got a big number of reblogs, and gained more fans in 24 hours than my other tumblr did in 2 years. After that I made a pin based on one of my food drawings and surprisingly sold a lot when I was tabling at MOCCA, more than most of my other creations.”

β€œI started to think, maybe this is something I should consider pursuing more seriously,” she added. β€œAfter finishing a big project back in 2016, I dedicated 2 months of my time fully to Hu is Hungry, and from there, everything started to build and grow. I also realized that all my temporary positions have taught me something about making a product as well as running a brand, which makes it feel right to combine all my experience in retail to run my own business.”

Follow her Instagram page for more food inspiration. God knows you need it.